reading reflection 3

Guy Kawasaki: The Art of Social Media

1) What was the general theme or argument of the book?

what social media means to us and how we can use it as an advantage in business.

2) How did the book, in your opinion, connect with and enhance what you are learning in ENT 3003?
it reinforced how to connect with people and the importance of different forms of communication when developing an idea and creating a client base

3) If you had to design an exercise for this class, based on the book you read, what would that exercise involve?

creating a social media page for an idea or product that you have and see how interactive you can make your page views likes shares ect. see what benefits it brings and how hard it is to maintain.

4) What was your biggest surprise or ‘aha’ moment when reading the book? In other words, what did you learn that differed most from your expectations?

This book enhanced what I learned in ENT3003 because it made me realize how powerful social media is and how any entrepreneur can use it to their business’ advantage.

think this goes alot into branding and the importance of social media in a business 

final reflection

 I spent my summer working 50 hour weeks and traveling here and there so  completing some of the assignments was sometimes a challenge. one of the biggest challenges was finding people to interview late at night after i would get out of work so i got to know the people around my apartment complex pretty well. this class was a big help in managing my time i don't know if i still want to go into a business by myself yet but this class defiantly made the idea more real.my venture was more to hep a need that other people had but didn't fully fulfill the need i need in my work for be to be happy.  One recommendation I would make to students who are going to take this class in the future is obviously, try to choose a venture concept you are passionate about. i think this makes the class a lot more real and interactive.